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STUDIO ID253 Design and Architecture Planning Firm, established in 2002, based in Israel. focused on contemporary design with an updated and creative approach, providing comprehensive services, meeting budget goals and schedules. emphasizing its designs on sustainable values, modern, urban and japanees influences.

I provide various services from hourly consulting to your asset to complete planning and design. In Israel and worldwide.

About myself: I took an interest in design at an early age, when I was exposed to sculpture and painting in my native Israel. My avid interest in the field led to my formal design studies at Parsons School of Design in New York. The skills and experience I gained through my B.A. in Communications and Management from the Tel Aviv Academy of Management has allowed me to combine my perspective on design with my customers’ business marketing goals. Those days I am also studying towards a Master's in Architecture in Tel Aviv University.

I view design as a discipline that encompasses all aspects of visual communication.

I believe in creating unique, harmonious and unforgettable “experience spaces” with attention paid to the smallest details in order to create a sense of wholeness.

Following graduation, I pursued a career in an architect’s office gaining knowledge in rehabilitation of old buildings in Jaffa and general architecture practices, I also gained experience in designing furniture working at a furniture design firm. I worked in an interior design firm that specializes in quality hotels and luxurious flats. 
My special interest in colors led me to continue to study the subject in FIT in New York where I accrued substantial experience concerning the psychological effects of color in design.

My dedication to these subjects led me to teach Color Theory and Commercial Planning at the Israeli Institute for Builders in its Interior Design biannual course.

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